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International Expansion

Root Global

Root Global

Berlin, Germany
Posted on Jun 18, 2024

🌎 What we do

We build software that helps companies along the food system get to Net Zero.

~31% of global GHG emissions originate from food-related activities. For the first time in history, climate performance has become an overall business performance indicator. Enterprises are mandated by regulatory bodies to disclose their climate performance, which leads to increasing pressure from investors, competitors, retailers, and consumers to prevent and reduce their CO2e emissions. Over the next 10 years, companies have set ambitious reduction targets that need to be met. Enterprise software and new business processes can help.

We raised >€10m in funding in the first 2 years of our existence, we launched our enterprise product, signed and onboarded some of the largest F&B players in Europe, and put together what we believe is the best-suited early stage tech team in Europe. Will you be the next to join us? 🚀

🔭 What you will work on

Your mission:

Lead Root’s efforts in understanding and co-shaping the emission management ambitions of food manufacturers across Europe.

Over the next 12 months, you will work on:

  • Strucutre our expansion

    • Research the European market landscape to collect data points on market size, customer needs, and competition

    • Segment target customers by industry, company size, geography, and other relevant criteria

  • Conduct sales

    • Research potential customers that fit our ideal customer profile (ICP) and execute outbound sales activities to generate leads

    • Craft and deliver compelling sales pitches tailored to the specific needs and pain points of different prospects

  • Hire multiple teams

    • After you have managed to close first customers in a market, recruit and train a local sales team to replace you

    • Monitor and evaluate the performance of the sales team, providing feedback and implementing improvement plans as needed

  • Collaborate with internal teams

    • Provide market insights and customer feedback to the internal team to guide product development and prioritization

    • Work with customer success to manage expectations, ensure high levels of customer satisfaction, and address any issues that arise

🦾 How we support you

🤓 You will report to one of our co-founders: Maurice Hensl

Meet the rest of the team

Some of our angel investors that you can pull knowledge from:

  • Julien Lesaicherre (Ex-Head of Business at Pigment)

  • Manolis Manasakis (CEO at Qogita)

  • Luka Caratsch (CRO at Swan)

It is important to us to give you the best conditions for learning and career growth.. This is why we have designed our cap table in a way that all our early employees get functional experts as mentors by your side. See more of our other angel investors and mentors HERE.

🧺 What you bring along

You might be a good fit if:

💬 You likely have 3-6 years of B2B enterprise sales/ expansion work experience at another startup or similar fast-paced environment.

You also demonstrate the following:

  1. Entrepreneurial spirit:

    • Demonstrated ability to thrive in a startup environment with limited resources

    • Willingness to take initiative and a hands-on approach to problem-solving

  2. Clarity of thought:

    • Ability to reason logically, form sound arguments, and identify flaws in reasoning

    • Ability to use precise and accurate language to express ideas, avoiding vague or ambiguous terms

  3. Expansion experience:

    • Skills in analyzing market trends, competitive landscapes, and customer needs

    • Understanding of B2B Enterprises SaaS sales processes, sales cycles, and sales practices

  4. B2B enterprise sales experience:

    • Ability to quickly build and maintain strong relationships with clients, partners, and other industry stakeholders

    • Understanding and ability to navigate managerial, cultural, and personal differences inside companies and industries

  5. Communication skills:

    • Excellent communication skills in English, both verbal and written

    • Ability to articulate ideas, decisions, or value propositions in a charismatic way

🤗 You don't feel like you fulfill all the criteria? We get it: confidence can sometimes hold us back from applying for a job. But guess what?! There is no such thing as a 'perfect' candidate. The only thing you need to ensure along the recruiting process and beyond is that the problem that we are solving with Root is one you cannot wait to get out of bed for on Monday morning!

🎢 Hiring Process

Our ambition is to offer you an end-to-end experience that is fast and uncomplicated - we aim to keep the end-to-end process to 10 working days. We send you prep material for each step and maximise transparency at every step.