GTM-Engineer (m/w/d)
Hula Earth
Posted on Mar 19, 2026
GTM-Engineer (m/w/d)
Languages: German + English, French as a plus Location: Munich Start: Immediate Compensation: Base salary + commission
Role Impact
At Hula Earth, we are on a mission to stop biodiversity loss. We build cutting-edge, AI-powered technology to help organizations understand and protect ecosystems at scale. We don’t just sell software; we build the digital infrastructure for a nature-positive future.
As a GTM-Engineer (Working Student), you aren't just a "caller" - you are an architect of our growth engine. You will help us scale our sales processes from the ground up, turning raw data into a predictable revenue machine.
Your Mission: Engineering Growth
Your goal is to accelerate Hula Earth’s impact by acquiring new leads and building a repeatable revenue engine. You will be the first face of Hula Earth to environmental stakeholders, translating complex bio-data into compelling narratives.
In this role, you will:
Pipeline Engineering: Research and identify high-potential customers. You’ll work on an automated tool-chain to make our pipeline overflow with leads.
Outreach Excellence: Execute multi-channel campaigns (LinkedIn, Email, Phone). You don’t just "send messages"—you test hypotheses and fine-tune our ICP (Ideal Customer Profile) and messaging.
Lead Qualification: Conduct initial discovery calls to understand customer pain points and qualify leads for our founders and Account Executives.
Scaling the Playbook: Work closely with the founders and our Sales Lead to document what works, building the ultimate "Hula Sales Playbook."
Market Intelligence: You are our ears on the ground. You’ll analyze CRM data and provide feedback that directly influences our product roadmap.
Your First 3 Months at Hula Earth
We believe in clarity and accountability from Day 1. This is the structure in place for you:
Month 1 (Deep Dive): Master our product and the biodiversity market. Shadow 10+ calls to understand how we close deals. Conduct your first discovery calls.
Month 2 (Campaign Ownership): Design and own 3+ outbound campaigns (including list building and sequencing). Goal: Get a good feeling what works for you and for the customers & iterate quickly.
Month 3 (Optimization): Analyze your conversion data. Suggest improvements for our objection handling and start leading/onboarding the next cohort of students.
What You Bring to the Team
Background: You are pursuing a degree in Business/Economics or have a scientific background (Biology, Geography, etc.) with a burning interest in the commercial side of Climate Tech.
Sales DNA: You are resilient, optimistic, and have "no fear of the phone." You see a "No" as a valuable data point, not a setback.
Communicator: Excellent verbal and written communication in German (C2) and English. You can explain complex AI/Bio concepts simply.
Mindset: You are analytical and structured, but pragmatic. You prefer progress over perfect processes and thrive in a fast-paced environment.
Availability: You are available for 20 hours per week (on-site in our Munich office).
Why Join Us Now
Real Impact: Join a mission-driven team dedicated to one of the planet's biggest challenges: biodiversity loss.
Incentivized Compensation: Fair base hourly rate plus a two-tier bonus system:
Commission for every qualified meeting booked.
Additional success bonus when your deal converts to a customer.
Direct Mentorship: Work directly with the founders and sales lead to help build the sales engine at a top-tier startup.
Fast-Track Growth: You are part of the first GTM cohort. Your work directly shapes our strategy, and successful students can 2x/3x their market value within a year.
The Vibe: A beautiful office in the heart of Munich, regular team events, and a culture that celebrates ownership and "walking the walk."
Ready to Make an Impact? Let’s connect!
Ready to engineer the future of biodiversity? Apply now and show us how you would build the engine.
Apply here
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