YOUR IMPACT - YOUR ROLE
This is a rare opportunity to join a professional, very successful and well backed start up in Berlin. As Helpling’s Head of Marketing - Germany, you will lead the entire marketing strategy for Helpling’s flagship market.
In detail, your main tasks will be the following:
In detail, your main tasks will be the following:
- You will report directly to the CEO, taking ownership of a 7 digit marketing budget. You are responsible for the prioritization of resources and projects to drive ROI of our marketing efforts in line with our CAC / CLV targets.
- You will head the planning, implementation and optimization of all marketing activities to ensure an efficient workflow and proper communication between and across all channels.
- You will steer the brand strategy for the German market - coordinating messaging, campaigns and channel execution. You will also own the brand evolution in Germany as we continually launch and validate additional home services categories.
- You will lead an international team of experienced people and agencies and be in charge of managing and controlling campaigns across all channels.
- You will collaborate with IT, Product Management, Operations and Finance to connect our marketing strategy with overall company goals and objectives.