JR. Lead Generation & Marketing Specialist
DocPlanner
Company Description
As part of the Docplanner Group which is one of Europe's largest healthcare technology companies, Doktortakvimi.com is the number 1 healthcare platform of Türkiye. With our 3,000 teammates working in our offices all around the world, we work every day to make the healthcare experience more human and to make the lives of patients and healthcare professionals easier.
We have created a unique and enjoyable culture in our ten-year operation in Turkey. In the surveys we conducted with our employees, they stated three important features that distinguish Doktortakvimi from other workplaces autonomy, employee value and flexibility.
We are a team that loves challenges, works autonomously, and does not believe in the status quo; We are not afraid to try and fail. We value humility, honesty, and business results.
We are looking for a person on our team who will work as the co-owner of our paid advertising campaigns (Google, Meta and etc) + analyze and optimize CRM marketing automation systems (HubSpot). This is a %50 performance marketing and %50 lead generation role. You should be active in both parts.
Job Description
Support all marketing team members in using various lead generation channels, including email, social media, and online networking platforms, to reach out to prospects
Collaborate with sales and marketing teams to optimize lead generation efforts and achieve business objectives
Coordinate relationships with customer success team & PR agency for creating engaging articles
Ability to analyze data, identify and create new reports with corresponding formulas
Be the first point of contact in our team as "web specialist" and open global tickets to make changes in requested pages
Support paid ads specialist in analyzing & setting up Google & Meta ads and recommend suggestions
Stay updated on industry trends, market developments, and best practices in lead generation and social media
Qualifications
Bachelor’s degree in business, marketing, or a related field preferred
Mid-knowledge of using HubSpot and basic knowledge of graphic design (Canva)
Has an understanding in basic KPIs and metrics of Facebook & Google Ads Media Buying and ads policies
Has a good level of both analytical and communication skills
Familiarity with social media platforms and online networking techniques for lead generation
A team-oriented mindset and the ability to work with a wide range of individuals / teams
Ability to work in a fast-paced, dynamic environment
Strong problem-solving skills and proactive troubleshooting to resolve disruptions quickly
Fluent in English
Additional Information
⚕️ Private health insurance
🌌Unlimited access to the Ifeel emotional well-being tool
🎂Free birthday leave to spend a day with your loved ones!
🏡 Work remotely
📈 Stock option plan after 6 months of working with us
🌅Every year 3 days of motivation leave
💸 Performance bonus