📍 Remote or Hybrid | Full-time

Creatopy – The AI-Powered Marketing Agency of the Future

Creatopy is an exponentially growing, venture-backed startup transforming how marketers create and publish ad campaigns. Our AI-powered platform helps brands and agencies scale high-quality, on-brand ads faster and more efficiently than ever. Unlike bloated enterprise software or fragmented AI tools, Creatopy streamlines the process—from design to deployment—driving better performance and higher ROI. Trusted by brands like AstraZeneca, NASCAR, and The Economist, we’re helping to eliminate friction in the campaign process so that marketers can move at the speed of relevance. Find out how at www.creatopy.com.

What we are looking for:

We're on a mission to become the operating system for marketing teams worldwide—and we're looking for a bold, data-driven Director of Product Growth to lead our next phase of user and revenue expansion.

As Director of Product Growth, you’ll own the strategy and execution across the entire user lifecycle—from activation and engagement to monetization and retention. You’ll sit at the heart of product, marketing, and revenue, using experimentation, analytics, and empathy to unlock scalable growth levers across our AI-native platform.

You’ll report directly to the Chief Product Officer and partner cross-functionally with Product, Engineering, Marketing, Sales, and Customer Success.

• Lead growth strategy across onboarding, activation, user engagement, and monetization loops
• Design and run experiments to optimize conversion, retention, and upsell across free trials, paid plans, and Enterprise contracts
• Build and manage the growth product roadmap, working closely with design and engineering
• Define key KPIs (e.g. activation rate, DAU/MAU, LTV, churn) and own their improvement
• Identify and test new monetization strategies (pricing, packaging, feature gating, etc.)
• Partner with marketing and lifecycle teams to align product-led growth with campaign strategy
• Champion a data-informed, hypothesis-driven culture of rapid iteration and learning
• Use AI capabilities within the product to create scalable, user-personalized growth loops
  
  

• 5–8+ years of experience in growth or product leadership roles, ideally at a fast-scaling startup or SaaS company
• A strong foundation in product-led growth (PLG) principles
• Proven track record of moving key product metrics through experimentation and iteration
• Deep familiarity with growth analytics tools (Amplitude, Mixpanel, Heap, etc.)
• Strong collaboration skills with product, design, and engineering teams
• Comfort with ambiguity, bias toward action, and relentless user focus
• Bonus: Experience in martech, adtech, or creative tools; familiarity with AI product capabilities
  
  

• Shape the growth trajectory of a category-defining platform
• Work at the cutting edge of AI and marketing automation
• Join a bold, fast-moving team of builders and operators
• Competitive compensation + equity package